Welcome to Marketing Movies. A One-Stop partner for all your Marketing Movie needs. Our services include and not limited to Promotional Products for Movie Companies (DVD / Theatre). Merchandise for Movie Companies. Licensing image rights / co-branding. In-Movie Advertising and Product Placement.

Star Wars: A Guide to a Memorable Marketing Campaign

The new part of the highly-anticipated space saga Star Wars: The Force Awakens without a doubt has had marketing campaign almost as great as the film itself.

Walk down any high street, into any shopping centre or any supermarket and there, according to CNN, is a 66.69% chance that you will find something Star Wars related. The most common are POS outside and in-store displays, or adverts on the product packaging, helping stimulate sales and importantly getting the Star Wars franchise out there.
Star Wars: A Guide to a Memorable Marketing Campaign
Following up the world release on December 18, the film opens in China tomorrow, on January 9 and the epic promotional campaign here is in a full blossom. Huge digital POS displays, free gifts and giveaways – it seems that Stormtroopers and Yodas are everywhere.

The huge area with official Star Wars merchandise was found in Tee Mall shopping centre in Guangzhou, China.
Star Wars: A Guide to a Memorable Marketing Campaign
Metal figurines of the beloved characters, huge TV-screens showing teasers, branded mugs, T-shirts, bubble-heads, and stand with light sabers which you can use to take photos with or have a quick fight with an opponent – everything you can imagine to entertain and satisfy the true fans.
Star Wars: A Guide to a Memorable Marketing Campaign
And at the entrance to the trade mall another highly impressive promotion – the realistic full size model of a Tie Fighter battle spaceship.
Star Wars: A Guide to a Memorable Marketing Campaign
In general, Disney have done a great job and this is a lesson that other industries and other companies can learn. Their promotional campaign is about effective marketing, good product development and taking benefits from Star Wars lovers enormous nostalgia.
Star Wars: A Guide to a Memorable Marketing Campaign
Disney also succeeded in terms of branding the movie - a good promotional move was to bring toys to the marketplace before the film was actually available.

The latest Star Wars movie broke the $1 billion mark before fans in China could see it, but producers anticipate "The Force Awakens" will play very well in the world's second-biggest film market.

Interested how promotional products can help you to promote your media brand? Feel free to contact us to learn more about marketing items and their benefits. 

The Martian Movie Promotional Merchandise Giveaway

To celebrate the release of Ridley Scott’s latest sci-fi The Martian starring Matt Damon – which was out in cinemas on September 30th – and also to raise ticket sales and to increase movie awareness, the creators gave a chance for fans to win in an outstanding giveaway. You could enter the competition on the Entertaining Focus web site.

The free merchandise pack up included a pin badge, plant, keychain, cap, log book, t-shirt and headphones.



To be in with a chance of winning one of 4 The Martian goody bags, you just needed to answer one simple question: Who wrote the book ‘The Martian’? The 3 variants were proposed: Ridley Scott, Andy Weir, or Matt Damon.

 Based on a best-selling novel, and helmed by master director Ridley Scott, The Martian features a star studded cast that includes Jessica Chastain, Kristen Wiig, Kate Mara, Michael Pena, Jeff Daniels, and others.

 This as an excellent example for a movie promotional campaign with original marketing products of the highest quality. All the items are commonly used in our day-to-day life, and are perfect for brand awareness improvement and recognition.

Interested how promotional products can help you to promote your next movie? Feel free to contact us to learn more about marketing items and their benefits.

Spectre Movie Offers New Official Merchandise



The new hotly anticipated movie Spectre is set enter the screens at the end of October. To increase awareness and ultimately sales the James Bond franchise like many movie companies are implementing marketing strategies including releasing promotional product to achieve the added recognition. 

A fantastic example of this branded Spectre mobile phone cases and skins from the online shop Redbubble


These examples are great way to improve brand awareness and recognition, particularly with items such as a phone cases as they're highly used and displayed items, making them very effective. 

Interested how promotional products can help you to promote  your next movie? Feel free to contact us to learn more about marketing items and their benefits.

The Transporter: Branded Merchandise

To raise ticket sales and to increase movie awareness, movie companies have to run a focused marketing campaign with promotional products as part of a below the line marketing strategy.
The first The Transporter movie had great success in cinemas and is very popular in many countries around the world. This is a perfect base to promote the most recent movie, The Transporter Refueled. 

A great example is this branded The Transporter themed t-shirt in the redbubble online shop.

Clear

This branded t-shirt is a great way to improve your customer retention and to increase movie awareness. 

Curious, how promotional products can help you to promote your movie to raise your ticket sales? Contact us at Marketing Movies, to learn more about promotional items and how they can benefit your marketing idea. 

Hunger Games Official Merchandise

Some of the most popular movies in the last few years are the Hunger Games movies. To promote new movies and to improve costumer retention, the Hunger Games collaborate together with cafepress and offer official merchandise.

Hunger Games Official Merchandise
They offer several different branded merchandise in this online shop. You can buy different kinds of mugs, t-shirts or posters for example. To coincide with the imminent release of the final chapter in the series, they are offering some Mockingjay branded products.

Hunger Games Official Merchandise
In general, promotional products like branded merchandise or marketing gifts are wonderful to promote your business or your movie with.

Curious, how promotional products can help you to raise your movie visitors? Feel free to contact us at Marketing Movies, to learn more about promotional items and their benefits. 

Marketing campaign promotions by Fack Ju Göhte

After the great success from Fack Ju Göhte, there will be Fack Ju Göhte 2 released in the cinemas on September, 10th this year.
To promote the new movie, the marketing campaign has been promoting on Twitter and Facebook with different promotional products.

Marketing campaign promotions by Fack Ju Göhte 
In this campaign, you can win different products from Teufel and Sony. Today, competitors can win an original bag from the movie from aunts&uncles.
Promotional products like bags and headphones like used here in these campaigns are great products to advertise with. Fack Ju Göhte shows of a great strategy to establish the movie as a kind of a brand to enhance costumer retention and increase the awareness of this movie and future movies. 

Interested how promotional products can help you to promote your next movie? Feel free to contact us to learn more about marketing items and their benefits. 

Peanuts Movie Offers Branded Merchandise

As part of the marketing campaign for the new Peanuts Movie, the official Peanuts Snoopy Store has released their branded Peanuts Movie Gifts merchandise. This merchandise varies from branded tote bags, branded mugs to branded fridge magnets.

Peanuts Movie Offers Branded Merchandise
Peanuts has been a renowned brand for decades, by offering this merchandise, they will appeal to longtime as well as new fans. These products are relatively cheap to produce and the Peanuts brand is clearly highlighted here, be it in the characters or the title.

Interested how promotional items like these figures can help you to promote your movie? Feel free to contact us to learn more about movie marketing and the benefits of promotional items.

You want to read more about different movie merchandise and how these items can help you with your promotion, check out our other represented products: