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T-shirt giveaway for Pixels from AMC theatres

Pixels is one of the most anticipated movie releases of the year. The plot is based around aliens invading earth, taking the form of characters from classic arcade games. The movie is set to be released on July 24th and in preparation for this, AMC theatres, has decided to have a t-shirt giveaway.

T-shirt giveaway for Pixels

As seen below the messages are printed with logos and text related to the movie. The humorous side to them means that people are more likely to be interested in them. Since the logo from the movie is printed on the t-shirts the brand awareness will increase.
T-shirt giveaway for Pixels
This means that the t-shirts will work as a type of advertisement which is why movie studios often give them away to websites. The websites will get more attention from this type of promotion as well meaning that it benefits both parties. T-shirts are one of the best promotional products due to their versatility. Basically any design can be printed on to them, meaning that they can be used by any brand.